Discover the World-Famous Gouda Cheese Market

Every Thursday morning from April to August, the charming city of Gouda, Netherlands, comes alive with one of Europe’s most iconic food experiences: the Gouda Cheese Market. Set against the backdrop of a stunning 15th-century Gothic town hall, this vibrant open-air market is a true feast for the senses, and a bucket list destination for food lovers and culture seekers alike.

Step Into a Living Cheese Tradition

Picture golden wheels of cheese stacked high on cobblestone streets, merchants in traditional Dutch garb haggling over prices, and the irresistible scent of fresh Gouda filling the air. The cheese market isn’t just a show, it’s a living piece of Dutch history, dating back to the Middle Ages when farmers brought their finest wheels to trade right here in the town square.

Instagram-Worthy from Every Angle

If you're sampling creamy young Gouda or bold aged varieties infused with cumin or truffle, this market offers more than flavor, it’s a visual and cultural journey. Live demonstrations of traditional cheese making and tastings straight from local producers add to the immersive experience.

Why You Can’t Miss It

• Only held Thursday mornings (Apr–Aug)
• Set in one of the Netherlands’ most picturesque town squares
• Features local flavors you can’t find in supermarkets
• A perfect day trip from Amsterdam or Rotterdam

Location: Markt, Gouda, Netherlands

Pro Travel Tip: Arrive early to see the full setup, and grab a seat at one of the cafés surrounding the square for the best view (and a cheesy breakfast).